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Beyond the 4Cs: Pursuit of Absolute Beauty

Beyond the 4Cs: Pursuit of Absolute Beauty

“Forevermark Goes Beyond The Standard 4Cs To Individually Select Only The Most Beautiful Diamonds.” To standardize descriptions of every diamond’s characteristics, a language, known as the ‘Four Cs’, was developed. Originally inspired in 1939 by De Beers assortment to classify...

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Forevermark, The Beauty Within

Forevermark, The Beauty Within

“Beautiful, Rare and Responsibly Sourced” Forevermark is a diamond brand from The De Beers Group of Companies, which has a vast history of diamond expertise spanning back more than 125 years. Forevermark diamond goes beyond the standard 4Cs, individually selecting...

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